Captain's Log: Stardate 78674.7

It's been a while since I wrote a devlog update, but I promise it's not for a lack of stuff to talk about. Rather, it's the opposite: I've been so busy with Anukari work I haven't had time to write up a devlog entry!

Anukari is feeling extremely stable at this point, and I'm up to about 85 factory presets. I did a pass through all the existing presets and made sure that all of them have about 2 DAW host automation parameters, which made them dramatically more fun to play with. And, in an exciting development, I've contracted with someone awesome to make more presets, along with tutorial videos and a few other things.

With someone else working on presets and tutorials, I've been free the last week or two to work on preparing for the open Beta. This will be the first public (non-invitation) release of Anukari, which is extremely exciting. While there is still a little work left in the Anukari product itself, mostly revolving around implementing the free trial mode, adding some first-time startup screens, etc, what I've been working on recently is getting the web site ready.

The biggest thing was figuring out how I want to do payments. I toyed with a bunch of possibilities, but in the end I settled on using Shopify. The biggest part of my rationale is that, at least in the US, Shopify has become so ubiquitous that I think when I direct my customers to the Shopify checkout flow, they'll be very comfortable with it, and will probably trust Shopify with their credit card number much more than if I implemented CC# collection myself.

But also, using Shopify saves me from a bunch of other tedious work, like implementing admin dashboards for looking at order history, issuing refunds, and so on. The basic integration with Shopify really only took a couple of days.

Overall I'm happy enough with Shopify. But of course I have complaints. My biggest gripe is that Shopify has to do with Shopify's developer ecosystem. It seems to me that a large part of their success is their "partner program," which is a Shopify-supported system for software developers to offer their services to businesses that want Shopify storefronts. So far so good -- this makes a ton of sense, as most local/small businesses that use Shopify are not going to have software engineers to do this stuff.

However my gripe has to do with the app ecosystem. Shopify developers can create apps that add helpful features to a store, which shop owners can then install. So for example, there's an app to add a warning to a cart when too many of one item are added to the cart. Many of the apps are extremely simple stuff like that. Which sounds fine, right?

It is not fine. The problem is that since developers sell these Shopify apps on Shopify's app store, Shopify gets a cut. And all the apps I've seen have a recurring subscription payment. The simple 10-lines-of-code app I described above is $6/month. So, because Shopify gets a cut of $6/month, they are hugely disincentivized to add these kinds of simple features to the core platform. They are also disincentivized to make the core platform easier to use in general, because then maybe users would solve their own problems without paying $6/month to solve them.

Obviously for me this is not such a big problem, since I'm a software engineer and can mostly do these things myself. Though, I'd really prefer not to have to learn any more about Shopify's reprehensible template system than I have already. But for local/small business owners, Shopify's app store is just going to nickel-and-dime them to death. I can easily see a specialty business having to pay subscriptions for a handful of apps (many of which cost a lot more than $6/month) just to do the basic things they need.

Anyway, that's enough ranting about Shopify. I have things pretty much working, so I shouldn't complain too much.